The Monday Boston Globe had a front page story about desperate retailers putting out their Christmas merchandise in September. They think this maximizes their chances of getting every possible dollar out of their customers. Maybe they're right. I don't know. The article certainly made me think - yikes, I have to do our Halloween display. After all, its almost October 1st - Halloween is just .. . four .. . weeks away. I have an issue with holiday creep - I kind of like to keep them short and sweet. I find snowmen less charming in September, and pumpkins and witches in August leave me cold. Reading the article, it seems many shoppers agree that holidays are more special when they truly come once a year - not hang around for months and months. Call me old-fashioned . . but you won't see much Christmas here at Joie de Vivre until right around here until one of our less retail oriented holidays - my favorite - Thanksgiving.
"Retailers give the Christmas shopping season an even earlier start, elicit few holiday cheers"