Today is the 40th anniversary of Earth Day. The photo above was taken at an event the first year, when the day was free of commercialism and teach ins were held "to challenge corporate and government leaders." I just read an article in the New York Times pointing out how the day has now become a marketing platform for everything from "office products to Greek yogurt to eco-dentistry." The bottom picture is a display at F.A.O. Schwarz - a soy fiber penguin to teach children about recycling. Things have changed. Everything is a marketing opportunity these days, and "Green" is now inextricably linked to a different kind of green - the almighty dollar. And yet . . . any small improvement made, even in the name of money, can't be bad . . . can it?
No comments:
Post a Comment